CAA News  12/29/00
Bulldog expands available classes to five daily beginning Jan. 8
 Chicago, Dec 27, 2000 - Bulldog Bootcamp Co. announced today that it has
 reached an agreement with the Gold Coast Multiplex to conduct bootcamp
 style classes within the health club beginning January 8.  And it also
 struck a deal between the two industry leaders to partner up for outdoor
 programs in the summer months.  
"We're excited to build on our strong presence in Chicago with a club that
 is as committed to excellence in the fitness industry as we are.  And we
 are especially excited to be able to offer this in time for those who want
 to start the New Year off right," said Matt Rudolphi, Director of
 Operations for Bulldog Bootcamp Co. 
 Greg Major, Bulldog Bootcamp Co. President and CEO, went on to comment, "A
 health club partner has been a highly anticipated addition to our fitness
 program. Bulldog and the Multiplex are both leaders in their respective
 industries, and Bulldog is very pleased to be partnering with a company
 that shares its standards for excellence in fitness." 
  Bulldog, the most successful fitness bootcamp in the Midwest, has been in
 business since January of 1999 and since then has helped over 500 clients
 begin and then stick with a physical fitness program through their bootcamp
 classes. They currently offer two wintertime workout locations in Chicago
 in addition to the one scheduled at the Multiplex.  For clients who
 consider braving the elements part of the appeal of bootcamp-style classes,
 Bulldog holds outdoor workouts at Lincoln Park's South Fieldhouse and Grant
 Park's Bicentennial Plaza.  In addition, in the summer months Bulldog
 offers workouts in the northwestern suburbs.
  Multiplex members and non-members are eligible for participation in the
 program and can receive more information by contacting Bulldog Bootcamp Co.
 directly at 773 772 1550, or by visiting their website at
 www.bulldogbootcamp.com