Effective today, on this Web site and with the October issue of the magazine, we've changed our name to Chicago Athlete. Everything we do is for you and about you, and we think the new name reflects how we feel about the active sports participants we serve in the Chicago area.

The new name is less cumbersome and gets right to the point of who you are better than our previous title did. In our eyes, if you're a runner, track & field athlete, triathlete, road cyclist, mountain biker, swimmer, walker, cross-country skier, snowshoer, health club visitor, or anything else close, you are a Chicago Athlete, pure and simple.

We like the sound and look of the new title, and hope you get comfortable with Chicago Athlete right away. Look at it this way - no more apostrophe "s" and no more worries about misspelling "amateur." We're always looking out for our readers and Web site visitors!

I know a lot of you have known us in our Chicago's Amateur Athlete days as "Amateur Athlete" or "C.A.A." I don't think it will take you long to think of us as "C.A." For those who really like the "double-A," our Web site address will remain the same - www.chicagoAA.com.

With all that said, there's only one thing more to say. At C.A., we're with you all the way.